Rix Petroleum

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Rix Petroleum is the largest member of the J R Rix & Son group of companies distributing and retailing petroleum products from local branches throughout the UK.

An extensive marketing audit of the company, its customers and its operating environment was undertaken to gain a clear understanding of the business and where it needed to be. This exercise was crucial in helping position the company, attract new business and drive online sales.

Within 12 months our organic SEO has helped Rix Petroleum gain top 3 Google rankings for their specified search phrase.

The project areas include:

Click here to visit the Rix Petroleum website

Rix Petroleum


The team at Why approach digital marketing from the roots, with the customer and market put at the forefront of any design and strategy going forward. This really differentiates Why media from it’s competitors. From interpreting the brief, conducting the customer & market research to implementing and executing the design, Why have done a first class job.

I now look forward to giving our customers an online service that is second to none within our industry.

     - James Brook, Marketing Manager

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